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Run a SWOT analysis for a business or idea

Run a SWOT analysis for a business or idea: a free, copy-paste prompt for ChatGPT, Gemini and Claude. Paste the prompt and replace each [BRACKETED] field with your own details.

Text & chatChatGPTGeminiClaude

The prompt

Act as a business strategist. Do a SWOT analysis for [BUSINESS OR IDEA] in [INDUSTRY / CITY].

Context: [WHAT IT DOES, WHO IT SERVES, STAGE]

Give 5 points for each of Strengths, Weaknesses, Opportunities and Threats, each with a one-line reason. Then cross-link them: 3 strategies that use a strength to grab an opportunity, and 3 that fix a weakness to reduce a threat. Be specific, not generic.
Copy & open ChatGPTCopy & open GeminiCopy & open Claude Customise in the builder

Pro tip: Add real numbers (customers, revenue, price) for sharper answers.

How to use this prompt

  1. Open ChatGPT and start a new chat.
  2. Paste the prompt.
  3. Replace each [BRACKETED] field with your real details and paste in your own text where asked.
  4. Reply with follow-ups such as "make it shorter" or "make it sound more like me".

Prompt at a glance

Category
Text & chat
Works with
ChatGPT · Gemini · Claude
Length
68 words
Fields to fill in
BUSINESS OR IDEA, INDUSTRY / CITY, WHAT IT DOES, WHO IT SERVES, STAGE
Last updated

Frequently asked questions

Which AI tools work with this prompt?

It is written for ChatGPT, Gemini and Claude. Paste it into your preferred tool and adjust the wording if the result is off.

What do I need to fill in?

Replace these fields before you send it: BUSINESS OR IDEA, INDUSTRY / CITY, WHAT IT DOES, WHO IT SERVES, STAGE. Each field shows an example in the prompt.

Should I paste private information into the prompt?

Only what the task needs. Remove names, contact details and other sensitive data before pasting a resume or document into any AI tool.

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