Run a SWOT analysis for a business or idea

This prompt acts as a business strategist and gives five points each for Strengths, Weaknesses, Opportunities and Threats for your business or idea, using the industry and context you provide.

text-swot-analysis — chatgpt — 68 words

Act as a business strategist. Do a SWOT analysis for [BUSINESS OR IDEA] in [INDUSTRY / CITY].

Context: [WHAT IT DOES, WHO IT SERVES, STAGE]

Give 5 points for each of Strengths, Weaknesses, Opportunities and Threats, each with a one-line reason. Then cross-link them: 3 strategies that use a strength to grab an opportunity, and 3 that fix a weakness to reduce a threat. Be specific, not generic.

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Add real numbers (customers, revenue, price) for sharper answers.

Get a better result

What you will get

Five points each for strengths, weaknesses, opportunities and threats with a one-line reason, then three strategies that use strengths for opportunities and three that fix weaknesses against threats.

Why it works

Generic SWOTs list obvious points, so the prompt asks for a reason for each and then cross-links them into strategies. Using strengths for opportunities and fixing weaknesses that feed threats makes it actionable. Real numbers, as the tip says, sharpen it.

Common mistake

Points are generic, like “strong brand”.

Fix: Add real numbers such as customers, revenue and price, as the tip says, and ask for specific points only.

Also watch for

Everything is listed with equal weight. Ask the AI to rank each list from most to least important and say why.
The stage is not mentioned. Say whether you are an idea, a new shop or an old firm. The answer changes a lot.

Try a variation: make a competitor SWOT

Run the same analysis for your closest competitor, using only facts you can check, and compare it with yours.

Still not right? Reply with this

Take the strongest cross-link strategy and turn it into a 30-day action plan with one owner, weekly steps and a measure of success.