
- Updated
Turn a customer win into a case study
This prompt writes a customer case study from the customer's name and business, their problem and the results. Use only real facts and get the customer's approval.
Write a customer case study. Customer: [NAME AND BUSINESS] Their problem before: [PROBLEM] What we did: [SOLUTION] Results with numbers: [RESULTS] A quote from them: [QUOTE] Format: headline with the result, a short summary box, then Problem, Solution, Results. About 350 words, written for prospects in [INDUSTRY]. Add a one-line call to action.
Get a direct quote and one hard number from the customer before you start writing.
Get a better result
A case study of about 350 words with a result-led headline, a summary box and Problem, Solution and Results sections, written for your industry, with a one-line call to action.
The numbers are rounded up or made up.
Fix: Paste only figures the customer confirmed, and say “use only these numbers and do not add any”. Get the customer’s approval of the final text.
- The quote sounds written by marketing. Use the customer’s own words as they said them, lightly trimmed, and ask the AI to leave the quote unedited.
- The story is all about your product. Ask for the first half to focus on the customer’s situation, and for the solution to explain the steps they took.
Ask for “a five-line version for a post, starting with the result and ending with a link”. Only post it with the customer’s permission.
Rewrite the headline to lead with the main result and customer type, in under 12 words, and offer three versions.
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