Brainstorm taglines for a brand or product

This prompt brainstorms thirty taglines for a brand or product. Describe what it does and who it is for, then shortlist a few to test.

text-tagline-brainstorm — chatgpt — 51 words

Brainstorm 30 tagline options for [BRAND OR PRODUCT].

What it does: [DESCRIPTION]
Audience: [AUDIENCE]
Feeling we want: [FEELING]
Words to avoid: [CLICHES]

Group them into styles: short and punchy, benefit-led, playful and premium. Mark your top five with a one-line reason each and note any that sound like existing well-known slogans.

Edit in the builder Copy & open ChatGPT ↗Copy & open Gemini ↗Copy & open Claude ↗

Say each tagline out loud; if it is hard to say, it is hard to remember.

Get a better result

What you will get

Thirty tagline options grouped as short and punchy, benefit-led, playful and premium, with the top five marked and a reason for each, plus a note on any that sound like famous slogans.

Why it works

A tagline brainstorm works best wide and then narrow, so the prompt asks for 30 options sorted into styles. Grouping by style shows you which voice suits the brand before you pick a line. The words-to-avoid field and the famous-slogan check save you from clichés and from accidentally borrowing someone else’s line.

Common mistake

The list is full of generic lines like “Made for you”.

Fix: Give the feeling as a scene, such as “the relief of a clean inbox on Friday”, so the lines have something specific to say.

Also watch for

One of your favourites is close to a famous slogan. The prompt asks it to flag those. Still search the line yourself before you use it, as the AI may miss one.
The lines look good written but are hard to say. Say each one out loud, as the tip says, and drop any you stumble on.

Try a variation: local language

Ask for ten more taglines that mix in one word from the local language your customers use, and say how each would sound to a first-time listener.

Still not right? Reply with this

Take my three favourites, [LIST], and give five variations of each that are shorter, easier to say and use one concrete word.