Updated: 31 October 2026

Write survey questions that work

This prompt writes a survey about a topic for an audience, starting from the decision the results will inform.

text-survey-question-writer — chatgpt — 51 words

Write a survey about [TOPIC] for [AUDIENCE].

Goal: [DECISION THE RESULTS WILL INFORM]
Length: [NUMBER] questions

Use a mix of rating scales and open questions, avoid leading or double-barrelled wording, order questions from easy to sensitive, and include an intro that explains purpose and time. Explain how to analyse the results.

Edit in the builder Copy & open ChatGPT ↗Copy & open Gemini ↗Copy & open Claude ↗

Pilot the survey with three people first; confusing questions become obvious at once.

Get a better result

What you will get

A survey with a short intro on its purpose and length, a mix of rating and open questions ordered from easy to sensitive, with no leading or double questions, and notes on how to analyse the answers.

Common mistake

Questions ask two things at once.

Fix: Ask it to check each question for “and” and split any that cover two ideas, like price and quality.

Also watch for

The rating scales are inconsistent. Ask for the same scale throughout, for example 1 to 5 with the meaning of 1 and 5 written next to each question.
The survey is too long for the audience. Set a number of questions and ask it to remove anything that does not feed the decision named in the goal.

Try a variation: make a one-question pulse

Ask for a single rating question plus one open “why?” question that you can send every month to track change.

Still not right? Reply with this

Three people tested the survey and got confused here: [WHERE THEY WERE CONFUSED]. Rewrite those questions more clearly.